Brandon Rochon
Communications Committee Co-Chair
WFP USA Board of Directors
Brandon has spent his whole career trying to find interesting ways to not make advertising, but build brands that are some of the most loved brands in culture. He started his career on the hard streets of Madison Ave. where he worked on Hennessy, Lugz Shoes, and Sapporo Beer.
With a few years in the NYC under his Jordan’s, he decided to move to Europe where he joined the award-winning TBWA/Paris and worked on brands like Absolut Vodka, McDonalds, PlayStation, Heineken and Nissan. After five years at TBWA/Paris, he decided to take on another challenge in the most romantic city in the world and moved to Ogilvy Paris and became the Global Creative Director of Coke Zero, while working on other brands such as Louis Vuitton and Perrier.
The red white and blue was calling him back, and after seven years in Paris Brandon came back to the US of A to Leo Burnett Chicago where he was SVP, Global Creative Director of Samsung Electronics, helping usher the brand into the pop-cultural icon it has become to date. After that, he continued west to Los Angeles, taking the helm at Kastner as CEO. At the same time, Brandon was driving other entrepreneurial triumphs as co-founder and CCO of SNKR INC. and founder and CCO of Fluent Group – a venture-building innovation studio with the cultural impact of a lifestyle brand.
Brandon has won every single major award in the industry on both continents and is one of the world’s youngest and freshest CCO’s in the business including: 2019 AAF Hall of Achievement Inductee, 2019 ADCOLOR One Club Creative Award, Los Angeles Business Journal’s Most Influential Marketers 2019, Ad Age 40 Under 40 2018, and 4A’s 100 People Who Make Advertising Great 2017. But when you meet him, you will realize he’s just a kid with a big heart.